Integrated Marketing Manager
OpenX
Marketing & Communications
New York, NY, USA
Posted on Friday, November 3, 2023
Company at a Glance
OpenX is focused on unleashing the full economic potential of digital media companies. We do this by making digital advertising markets and technologies that are designed to deliver optimal value to publishers and advertisers on every ad served across all screens.
At OpenX, we have built a team that is uniquely experienced in designing and operating high-scale ad marketplaces, and we are constantly on the lookout for thoughtful, creative executors who are as fascinated as we are about finding new ways to apply a blend of market design, technical innovation, operational excellence, and empathetic partner service to the frontiers of digital advertising.
As the Integrated Marketing Manager at OpenX you will have a client-centric mindset with a strong ability to tell compelling stories that help our client-facing teams drive revenue. You will create collateral and campaigns that target our top accounts and collaborate cross-functionally in order to accelerate revenue growth. You will report to the Director of Marketing and play a key role in a growing marketing organization.
Responsibilities
- Develop messaging and collateral to arm the client-facing teams in order to help drive revenue
- Be creative, find fun ways to support sales and engage with clients through marketing and language
- Own OpenX CMS and be an internal champion of the platform. Dig into the platform metrics and use the data to inform collateral development
- Develop regionalized and verticalized content in key markets, working closely with regional leads
- Partner closely with the sales team on sales-driven requests and prioritize collateral development and execution
- Partner with the Director of Marketing on internal and external email strategy and execution
- Work with the Digital Marketing Manager on Account-Based Marketing campaigns to win new business and retain existing business.
Skills & Qualifications
- 5-7 years experience in sales marketing, content marketing, revenue marketing or similar
- Excellent written communications skills
- Extensive experience in collateral development and customization
- Proficiency in Microsoft Office specifically powerpoint and excel Experience in Google Suite
- Experience in AdTech or advertising industry
- Nice to have: Experience in Showpad
OpenX VALUES
Our five company values form a solid bedrock serving to define us as a group and guide the company. Our values remind us that how we do things often matters as much as what we do.
WE ARE ONE
We are one team. There are no exceptions. We are a group of strong and diverse individuals unified by a shared mission. We embrace challenges and win together as a team. We respect and care about our colleagues and cultivate an inclusive culture
WE ARE CUSTOMER CENTRIC
We innovate on behalf of our customers. We understand, respect, and listen carefully to our customers. We build great products to solve our customers’ problems. We manage our customers’ expectations clearly and honestly. We are a trusted partner to all of our customers - we act with integrity at all times. We care.
OPENX IS OURS
We innovate on behalf of our customers. We understand, respect, and listen carefully to our customers. We build great products to solve our customers’ problems. We manage our customers’ expectations clearly and honestly. We are a trusted partner to all of our customers - we act with integrity at all times. We care.
WE ARE AN OPEN BOOK
We understand and respect what each of us does. We are eager to teach and share what we know with others, both internally and externally. We are eager to learn from others and we ask questions internally and externally.
WE EVOLVE FAST
We take responsible risks and own and learn from our mistakes. We recognize and repeat success. We actively seek out and provide constructive feedback. We adapt quickly and embrace change. We tackle growth and learning with real urgency. We are endlessly curious.
OpenX is committed to equal employment opportunities.
It is a fundamental principle at OpenX not to discriminate against employees or applicants for employment on any legally-recognized basis including, but not limited to: age, race, creed, color, religion, national origin, sexual orientation, sex, disability, predisposing genetic characteristics, genetic information, military or veteran status, marital status, gender identity/transgender status, pregnancy, childbirth or related medical condition, and other protected characteristic as established by law.
OpenX Applicant Privacy Policy
Applicants can review our Applicant Privacy Policy at any time by visiting the following link: https://www.openx.com/privacy-center/applicant-privacy-policy/.
Effective Date: March 1, 2022